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亚马逊怎么测评怎么引导客户下单

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「分享」0差评亚马逊买家索评邮件模板!拿走直接用

新店铺和产品要权重,买家的feedback和reviews很关键。买家都是很懒而且很怕被骚扰,所以如何写出亲切且高效的索评邮件需要技巧呢?

花花给各位卖家分享下百试不爽的索评邮件写作技巧和模板!建议关注收藏~

一:写作技巧

①禁忌

严禁任何金钱或物质上等诱因作为买家撰写及移除评论的奖励以及提供犒赏来邀请评论!

②发送时间

在确认收货后7天内发送最佳

③语言风格亲切

用第一人称拉近距离,语言亲切,态度专业。

④附加价值内容

加入产品使用技巧提醒等,让买家感到贴心

⑤插入留评链接入口

⑥售后无忧

告知买家随时提供答疑解惑的售后服务,让买家放心

二:邮件模版

Hello xxx,

I'm XXX, after-sales manager of XXX company.Thanks for buying from us. The tracking update shows that your order was well delivered! I am writing to confirm if you're happy with your new XXX. You can check instruction that is attached in the packge. If you have any problems,please feel free to let me know

We would be highly grateful that you could leave us a feedback via the link as below which is a huge motivation for us to improve.

( feedback-link留评入口链接)

We look forward to serving you again in the near future. Thanks for your help!We are here all the time to help you if you need.Have a nice day Best regards.

XXXX

中文解析为:

你好xxx, 我是XXX,XXX公司的售后服务经理。感谢您从我们这里购买。跟踪更新显示您的订单交付良好!我写信是想确认你对你的新XXX是否满意。你可以查看包装上的说明。如果你有任何问题,请随时告诉我 如果您能通过链接给我们留下反馈,我们将不胜感激。

(留评入口链接)

我们期待在不久的将来再次为您服务。谢谢你的帮助!如果你需要,我们会一直在这里帮助你。祝你有美好的一天。XXXX

嘻嘻,恭喜你又掌握了亚马逊运营新知识~

码字不易,你的每一个关注都是对我最大的鼓励~

如何写亚马逊催评邮件?你知道吗?

如何写亚马逊催评邮件?无论是新手卖家,还是身经百战的老手,都绕不开亚马逊评估这个话题。产品销售一段时间后,不可避免地会收到客户的邮件,许多卖家急于求成又不熟悉amazon平台的规则,于是想到用邮件来快速解决问题,或者引导产品提出申请。想象一下亚马逊是一个多么注重用户真实体验的平台啊,难道你的这点小心思也瞒不过亚马逊的法眼?威逼利诱,赤裸裸地索取好评,轻则会被屏蔽邮件,重则可能牵连账号。

特别是在经历了今年的大范围的删减后,许多卖家的review被删除,导致销售断崖式下降,流量也一落千丈,最惨的还有卖家连自营都没能幸免,这让很多卖家的销售陷入困境。

在某种意义上,亚马逊的连续删减事件和review政策,已经断开了许多卖家获取review的渠道,甚至很多卖家面临着被删节的情况,也不知道如何才能让用户了解到review,也不知道如何才能做到。

销售者应注意:在撰写亚马逊催评邮件主题的时候,尽量避免过于直白的主题,比如:邮件回复,这类主题对大多数顾客来说是完全不想打开邮件的;相反,他们可以使用诸如Additional Information Required或者Order Information之类的名称来吸引用户。

对亚马逊催评邮件的内容,许多卖家都存在这样一个误区:以为卖家只要有优惠就会给好评。事实上,这种情况在国内的电商中时有发生,但对歪果仁来说,优惠的吸引力并不强。所以,在催评邮件中尽量避免通过折扣、送礼卡或优惠券等形式对买家进行威逼利诱”;邮件内容最好与产品本身有关,以便引导用户更好地使用产品,为用户提供良好的售后服务等。

当然索评的邮件内容也要避免推销,这也是亚马逊所禁止的,绝不能踩雷。如果亚马逊催评邮件中提到了违反规则的内容,卖家将会收到警告信甚至被关闭。

卖方发送亚马逊催评邮件的时间也很重要:有两种方法可以参考歪果仁的习惯:

①从时间上看,可以选择本地时间早上6点或10点,下午2点或8点左右来发催促邮件邀请函;

②从流程上看,卖方可选择买方下订单后、卖方出货后、买方收货后三个场景发送催收邮件催收。

当然,当发送亚马逊催评邮件时,也可以借助相关的催评软件。酷鸟售货员助手为卖家提供了智能索评功能,在酷鸟中创建催眠邮件模块,设置不同的邮件发送条件和规则,设置好发送时间后自动发送,提高服务质量,同时模板中邀请客户留下留言,提高产品的获评率,从而提升产品权重,提高销量。

18封亚马逊站内信邮件模板

一.亚马逊卖家发货到达时间邮件模板

Dear ___,

Thank you so much for your great support on us.

Usually it takes about 7-12 days for the item to reach you.

Any question, feel free to contact us and we will reach you at the soonest.

Best regards

二. 回复买家询问物流情况的邮件模板

Dear ___,

Thanks for your message. Hope you are great.

Sorry for disturbing you, we tracked your shipping. The package is now on the way to your place(it is now reaching your local post office).

International shipping information may not update so prompt, usually it takes around 7-15 days for shipping. Could you please keep your patience and wait for a few more days? We will keep tracking for you, any news we will inform you asap.

Your understanding will be highly appreciated.

Best regards

3.先填单,漏发货后,向客人解释的邮件模板

Dear ___,

Thank you so much for your great support and sorry for keeping you waiting.

We checked the tracking information found there is no update information as you said.

We will contact the post office to find out the problem.

We wonder would you still want the item, if yes, inform us the size and we will resend you asap.

If not, we will make you the full refund.

Waiting for your reply.

Any inconvenience hope your kind understanding.

Best regards

4. 产品发货后,客户提出要换货的回信邮件模板

Dear ___,

Thanks for contact with us.

Sorry to tell you that the item have been dispatched, and we can't change it for you now .

We knew you receive it and it is not suitable for you.

To express our apologize, we provide few suggestion following by:

1.We will arrange a suitable replacement for you for free

2.We can refund full price for you.

Which one do you prefer?

Sorry for all inconvenience it led to.

Looking forward to your reply.

Sincerely,

5. 亚马逊卖家邀feedback的邮件模板

Dear----

Thank you for your purchase! Order id_______________.

I am writing to concern whether you have receive your item.

Are you satisfied with our product and service.

If you have any question with your order,please contact with us.

We would try our best to solve it.

If you are satisfied with our services, would you please give us a honor to share your feeling on the following link:

Thanks in advance. We will really appreciate with it.

Have a nice day!

Best regards

6. 买家要求退货,卖家回信邮件模板(自发货)

Dear----

Thank you for contacting us regarding your inquiry.

We found your return request. Could I know the reason why you want to refund?

Are there any issues of our product?

If yes, could you sent the photo of the issues thus we can help you better and submit to QC.

Will it be possible to give new one as a compensation?

Or how about we make you a partial refund as a way to make up for this?

Looking forward to your reply soon.

Best regards

7. 亚马逊客户退货的询问原因邮件模板

Dear ---

Thank you so much for your great support on us.

So sorry for the inconvenience it caused.

Could I know the reason why you return the item?

Are there any issues of our product?

If yes, could you sent the photo of the issues thus we can help you better and submit to QC.

Waiting for your reply.

Best regards

8. 客户询问货物的tracking number的回信邮件模板

Dear————,

Thank you for contacting us regarding your inquiry.

Orders are shipped within two days after they are placed. Usually, we are able to ship orders the next day. Weekend orders are shipped on the following Monday. Please allow 3-7 business days after shipment for delivery. You will receive a shipping confirmation email from Amazon when the shipping information has been uploaded.

Your patience and understanding are greatly appreciated. If you have any other questions or concerns, feel free to contact us.

Best regards

9.索取Review模板

Dear————,

My name is X and I am the owner of [Your Amazon Store Name]. I want to personally thank you for being one of our customers!

I noticed that your order was delivered recently. Product Ordered: X

Your order: ... ID%3D[insert customer's order # inside these brackets and delete brackets]

I hope that you've had a chance to try the product. I want to make sure that you are 100% happy. If you have any issues, please reply to this email so I can make it right! (In fact, I love to hear from people who are enjoying my products, so I'd like to hear from you even if everything has gone smoothly!)

If you are not satisfied with the product, please give us a chance to make it right! Respond to this email, and I will do whatever it takes to make you happy.

We'd be honored to get your honest experience and suggestion of the product!

... es%23

Thank you again for ordering from [Your Amazon Store Name]. We truly appreciate your business. We LOVE our customers and we will always be here if you need us.

Wishing you the best,

10.亚马逊的商品被跟卖,发警告信的邮件模板

Dear B ”,

It has come to our attention that B ” is using the " A " trademark without license or prior written authorization from " A ".

" A " holds federal trademark registrations in the United States. So B ” listings violate " A " trademark and intellectual property rights. You are also in breach of Amazon’s Participation Agreement.

Therefore, we demand that you immediately remove all listings on Amazon.com in which B ”utilizes our trademarks and images protected by copyright.

B ” currently has at least one listing on Amazon.com for products that utilize A’s” trademarks and/or copyrights without authorization. See the following ASIN: B001234567 (写自己的 ASIN)

" A " is the only entity authorized to provide authorization to sell its products on Amazon.com. Your listing constitutes a violation of " A's " trademark rights, copyrights, and Amazon’s Participation Agreement.

B ” 's infringing listings must be removed immediately to prevent damage to " A " brand and lost sales.

While " A " has many options available under this state. But we would prefer to resolve this matter amicably. Please confirm to us in writing within 24 hours, that you have:

(1) Removed all of " A’s " trademarks and copyright material from your Amazon.com listings and any other website or public display you operate;

(2) Removed all of " A’s " listings of products it claims to be associated with " A’s ", including but not limited to the ASIN listed above

Failure to take action within 24 hours will force us to report this serious violation to the Amazon seller performance team. This is licensed products to Amazon.com as well, Amazon seller performance team will take such violations very seriously, possibly resulting in removal of your selling privileges on Amazon.com.

Thank you for your attention to this matter. Please contact us if you have any questions.

Legal on behalf of " A "

11.邀请顾客成为老客户群邮件

Dear_______,

Thanks for your kindly support for 店铺名.

To express our grateful, we want to invite you join in our VIP team(自己取名)”

Our VIP team member(自己取名)can experience our new product in advance and enjoy discount .

Just contact us with order ID by contacting our email on attachment.(把邮箱放在附件上)

We are waiting for your email.

Have a good time.

Best regards,

12.买家不知道如何使用产品的回信邮件模板

Dear————,

Thank you for contacting us regarding your inquiry.

We are really grateful with your question Thus we can realize our shortage of product listing.

We will update our listing to perfect our product information.

There is the latest instruction of our product .Please check the attachment for your reference.

If you still have any question, please be free to contact with us.

We will do our best to help you ASAP.

Best regards,

13.给买家补发自发货售后件的通知模板

Dear————,

Hope you are fine and doing well.

We have already arrange the replacement to you for your reference.

(产品具体参数)

The tracking number is _______________, please click the attachment to get more detail .

It will take 7-10 day to arrive your city because of the long distance.

Thanks for your kindly understanding and support.

If you still have any question, please be free to contact with us.

We will do our best to help you ASAP.

Best regards,

14.差评跟进邮件(进度一)

Dear————,

How are you recently? Hope you and your family are good.

We found your review for (产品).We are really sorry for the inconvenience it caused

To express our apologize, we provide few suggestion following by:

1.We will arrange a suitable replacement for you for free

2.We will provide a claim code for you.

3.Or refund all

Which one do you prefer?

Looking forward to your reply soon.

Best regards,

15.差评跟进邮件(进度二)

Dear————

Hope you have a great time.

I am writing to concern whether you have receive the replacement.

If you still have any question with your order, please contact with us.

We would try our best to solve it.

If you are satisfied with our services, could you do me a big favor to upgrade the r eivew?

The following link:————————————————————————————

It is really important for me.

We will really appreciate for it.

Sincerely,

16. 客户订购多个产品,卖家发邮件确认产品订单

Dear ——,

Thank you so much for your great support on us.

We have received your order of XXXXXX”.

We will work on your order asap, we just want to confirm the amount of the compass, did you order 10(数量) pcs?

产品参数——————————————————

If nothing is wrong, we will ship them asap.

Best Regards

Seller’s name

17. 卖家发错地址

Dear____,

Thank you so much for your great support on us.

What a big mistake we made!

Sorry, but will you still want the items? If yes, we will resend you immediately and make you a partial refund , if not, we will make you the full refund.

Waiting for your reply and hope your kind understanding.

Best Regards

Seller’s name

18. 客户因订购的商品大小不合适导致退货

Dear——,

Thanks so much for your great support on 店铺名.

So sorry for the inconvenience that the swimming suit(产品名) did not fit you.

Will it be possible to give others as a gift? Or how about we make you a partial refund as a way to make up for this?

Just suggestion, if you insist on returning it back, we will go to the further step.

Waiting for your reply.

Best Regards

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